Labelling

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TITLE: Organic Cotton TEXT: All cotton we use for Newbie is organically grown and main part is certified according to GOTS standards, all marked on the label with GOTS logo. Organic cotton is grown entirely without chemical pesticides, artificial fertilizer or genetically modified seeds, which results in better soil quality, greater biodiversity and balanced ecosystems. The organic quality of the cotton is assured by independent inspections according to the Global Organic Textile Standard (GOTS) or Organic Content Standard (OCS). Garments that are GOTS-certified carries the GOTS symbol on the garment label.

Sometimes we mix organically grown cotton with other fibres to create an Organic Cotton Blend. The resulting garment is then composed of a combination of organic cotton and other fibres, but never conventionally farmed cotton.

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TITLE: ‘Organic In-Conversion’ Cotton TEXT: ‘Organic In-Conversion’ cotton is grown on an area of land that is being converted to organic farming. ‘In-Conversion’ describes the process of transitioning from conventional to organic agriculture, and this process usually takes 3 years. During that time, farmers implement organic agricultural methods, builds up soil health and only use fertilizers and pesticides that are allowed in organic farming. Our ’Organic In-Conversion’ cotton is GOTS certified. By buying 'Organic In-Conversion’ cotton, Kappahl supports farmers on their journey to organic agriculture. We are also expanding our portfolio of GOTS certified products.

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TITLE: TENCEL™ Lyocell TEXT: TENCEL™ Lyocell are cellulose fibers made of wood from more sustainably managed forests in a closed-loop system, which recycles the process water and solvents up to 99%. Moreover, the fibres are 100% biodegradable. TENCEL™ is a trademark of Lenzing AG.

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TITLE: LENZING™ ECOVERO™ TEXT: LENZING™ ECOVERO™ branded viscose are a more sustainable alternative to traditional viscose. LENZING™ ECOVERO™ viscose are made of wood from more sustainably managed forests in a process with reduced environmental impact. LENZING™ and ECOVERO™ are trademarks of Lenzing AG.

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TITLE: LIVAECO by BIRLA CELLULOSE™ TEXT: A viscose quality made of Livaeco fibers, which comes from FSC® certified responsible forestry. The fiber is produced in a closed system, where the water and solvents are reused, causing a reduced impact on the environment.

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TITLE: Recycled Polyester TEXT: Recycled polyester is made from PET bottles and scraps and by-products from the manufacturing industry, as opposed to conventional polyester which is made from oil. Making recycled material is less resource-intensive than producing material from scratch, which is why it reduces pollution and energy consumption. It also reduces the volume of waste. Our Recycled Polyester-labelled garments contain at least 50 percent recycled material.

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TITLE: Rescued Fabrics TEXT: Often, design comes first, and materials second. But with Rescued Fabrics we’re doing the exact opposite. What remnant fabrics might our suppliers have in their storages? How can we design garments to put those remnants to use? Materials that already exist are put to use, rather than being sent for incineration or ending up in a landfill.

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TITLE: Recycled Polaymide TEXT: The raw material source for recycled polyamide can be old fishing nets and carpets, and also waste from the manufacturing industry. Materials that would otherwise be scrapped are used, which saves resources and contributes to reduced emissions. Our Recycled Polyamide-labelled garments contain at least 50 percent recycled material.

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TITLE: Polylana® – Recycled Fibers TEXT: Polylana® is an innovative synthetic fibre made from a mixture of new and recycled polyester. It has a similar feel and properties to acrylic. The Polylana® fibres consist of 55% recycled polyester.

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TITLE: Our Denim TEXT: Our jeans and other denim garments are made from organic cotton. Our prewash treatments involves fewer chemicals, about half as much water and almost 30 per cent less energy, as compared with conventional denim manufacturing.

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TITLE: Waterborne PU TEXT: PU stands for polyurethane, and is a shiny coating used for faux leather and rainwear. Waterborne PU contains no chemicals harmful to human health or the environment.

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TITLE: Responsible Down Standard (RDS) TEXT: The Responsible Down Standard describes and certifies animal welfare practices in down and feather production and tracks the certified materials from farm to final product.

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TITLE: Responsible Wool Standard (RWS) TEXT: The Responsible Wool Standard (RWS) describes and certifies animal welfare and land management practices in wool production and tracks the certified material from farm to final product.

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TITLE: Responsible Mohair Standard (RMS) TEXT: The Responsible Mohair Standard (RMS) describes and certifies animal welfare and land management practices in mohair production and tracks the certified material from farm to final product.

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TITLE: Responsible Alpaca Standard (RAS) TEXT: The Responsible Alpaca Standard (RAS) describes and certifies animal welfare and land management practices in alpaca fiber production and tracks the certified material from farm to final product.

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TITLE: EUROPEAN FLAX® TEXT: EUROPEAN FLAX® is a standard that aims to secure and guarantee the quality and traceability of the flax fiber grown in Western Europe: France, Belgium & The Netherlands. The EEUROPEAN FLAX® fiber is a natural, GMO-free and more sustainable fiber grown without artificial irrigation. Read more here: http://news.europeanflax.com/en/celc/4-european-flax/.